Content Marketing Strategy

Instagram Reels Statistics Marketers Must Know

17 Amazing Instagram Reels Statistics: What Marketers Need to Know

Reels is the latest Instagram’s feature meant to compete with TikTok. Instagram is taking this “TikTok copycat” feature very seriously by heavily promoting it within the app. If you visit the Explore page in the Instagram app, you’ll be greeted by a featured Reels post covering almost the entire screen. Clicking on this featured Reels …

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17 Instagram Video and IGTV Facts and Stats Marketers Should Know

17 Instagram Video and IGTV Stats and Facts Marketers Should Know

Instagram is one of the pillar channels for any marketer dealing with video. Here are 17 stats and facts to keep in mind if you plan on posting video content on Instagram! Enter your text here… Markers leveraging Instagram video and IGTV 51% of video marketers have used Instagram video as a channel. (Up from …

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How are Content Marketing and SEO Connected

How are Content Marketing and SEO Connected in 2022?

According to a study, 90.63% of content on the internet gets zero traffic from Google. Let’s examine how content marketing and SEO are connected and what you can do to create content that’s in the 9.37% that does. The easiest way to understand the relationship between content marketing and SEO is to start from the end and …

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Interesting 360° Video Statistics for Modern Marketers in 2021

Interesting 360° Video Statistics for Modern Marketers in 2022

Only a minority of marketers are leveraging 360° video but the ones that are, see great rewards. Consumers love this new video technology and are even willing to watch it in ads. Here’s what we know about 360° video adoption, challenges, and impact on the bottom line! How marketers view 360° video 14% of video …

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Comprehensive Interactive Video Statistics Guide for 2021

Comprehensive Interactive Video Statistics Guide for 2022

Marketers are increasingly adopting interactive video as the tools necessary to create interactive videos mature and become more user-friendly. Let’s jump in and examine the performance, benefits, and challenges marketers face with interactive video through statistics! How marketers view interactive video as a channel 20% of marketers are already using interactive video with another 12% …

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Create a Trustworthy Hospital Mission Statement

How to Create a Trustworthy Hospital Mission Statement

Creating a mission statement for your company or organization brings benefits at little to no cost. In this article, you’ll find best practices, tips, templates, and examples you can use to create a trustworthy hospital mission statement with ease. Let’s jump in! What is a mission statement and why do hospitals need one? Mission statement …

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Expectations vs Reality Road Signs

7 Examples of Content Marketing Expectations vs Reality

It’s really easy to have unrealistic expectations when you’re getting into something new and uncharted. These 7 examples of content marketing expectations vs reality are very common among beginner marketers. Let’s see what they are! Volume of content Expectation: “10-15 articles is all I need and traffic will magically start pouring on to my site.” …

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Facebook video stats

Facebook Video Statistics – Comprehensive Video Marketing Stats for Facebook

General Stats Over 4 billion video views happen on Facebook every day. 100 million hours of video are watched on Facebook every day. 500 million people watch videos on Facebook every day. 90% of Facebook pages now use native Facebook videos. Engagement The average engagement rate for Facebook video posts is 6.01%. Facebook native videos get …

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Crucial Facebook KPIs Content Marketers Need to be Aware of

7 CRUCIAL Facebook KPIs Content Marketers Need to be Aware of in 2022

Have you ever tried judging the performance of your Facebook posts but you left the Facebook Insights page even more confused than before? Facebook provides us with a host of useful graphs and charts but we need to first learn what they mean and why they are important before we can draw significant conclusions from …

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Contant marketing on Twitter should your business be on Twitter

Content Marketing on Twitter – Why You Shouldn’t Bother, Unless

For better or for worse, Twitter is one of the pillar social media platforms that holds the attention of 330 million monthly active users of which 145 million are daily active users. Every business owner should want to tap into such a vast ocean of potential customers, right? Continue reading to learn why the answer to this …

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