Are you having doubts about making blogging a part of your content marketing strategy? In this article, I list 11 most important blogging statistics for content marketers that will hopefully help you make that decision. Let’s start! 1. 70% of consumers learn about a company through articles rather than ads. Because of its inherent value-driven …
11 Most Important Blogging Statistics for Content Marketers Read More »
Content marketing and blogging are often mentioned in the same sentence. That doesn’t necessarily make them the same thing, though. In this article, I’ll examine the relationship between content marketing and blogging and try to give you an answer to the question from the title. Let’s do this! What is blogging? In its simplest form, …
Content Marketing and Blogging: Are They the Same or Different? Read More »
Facebook is a social media titan. Because of this, I have compiled 135+ statistics marketers should know. Let’s jump in! General Demographics & Usage Statistics 62% of online Seniors aged 65+ are on Facebook and 72% are between age 50-64. 88% of online users of age 18-29 are on Facebook, 84% of those 30-49. 82% of …
Definitive Facebook Statistics Guide – 135+ Statistics Marketers Should Be Aware Of Read More »
Creating quality content for your content marketing efforts takes a lot of time and dedication. The purpose of this article is to list popular content types, as well as give you ideas on how to make the most out of them by repurposing them. Because finding ways to repurpose content is one of the biggest priorities …
17 Effective Content Marketing Types and How to Repurpose Them Read More »
Content marketing and brand building are a great match because they’re both focused on compounding effects that yield great ROI in the long-term. No matter if you’re trying to build a personal brand, turn your small business into a brand, or increase brand awareness of an existing brand, content marketing should be a tool in …
How to Use Content Marketing to Build Brands and Increase Brand Awareness Read More »
Almost by definition, money exchanging hands cheapens any relationship. But you can’t give away your goods or services for free either. You simply have to sell to stay in business. What if I told you there was a way to build trust and relationships with your customers and generate leads and sales at the same …
The global digital population as of January 2020 has reached 4.54 billion people. Consumers are online and they’re looking for solutions to their problems. Your competition is already taking advantage of this. 63% of B2C marketers are committed to content marketing. 91% of B2B marketers use content marketing to reach customers. Here are 12 reasons …
12 Reasons Why Content Marketing Is Important and How It Can Improve Your Business Read More »
Measuring the ROI of content marketing is somewhat difficult. In fact, 46% of marketers report measuring the ROI of content marketing as one of the top challenges they face. While another 50% of marketers struggle with measuring content effectiveness. 58% of marketers made it a priority to better understand what content is effective and what …
Content Marketing ROI – 85+ Statistics and Case Studies Read More »
Relevant content has a huge impact on how your audience perceives advertisements and, in turn, your content monetization efforts. According to this survey, 36% of consumers said that their perception of a brand was positively impacted when advertised next to relevant content. Meaning, if you organically mention or recommend products in your content when it’s relevant …
What is Content Relevance and How to Create Relevant Content Read More »
