Key Takeaways
Single-Image Posts: Quick, effective way to engage audiences; ideal for busy professionals.
Multi-Image Posts: Allow storytelling through up to 9 images, enhancing visual engagement.
Creating Posts: Easy process involving image upload and editing before posting.
Benefits: Images increase engagement by adding visual appeal and emotion.
Specifications: Follow LinkedIn guidelines – max 5MB size, 1200×627 pixel recommendation, JPEG/PNG formats.
Best Practices: Use high-quality, relevant images with brief captions, avoiding sensitive content.
Single-Image Posts
Single-image posts are a powerful tool on LinkedIn. A well-crafted image quickly conveys your message and grabs attention.
These posts are effortless to create and share, making them perfect for busy professionals.
By simply uploading an image and adding a caption, you can effectively engage your audience.
If you aim to expand your reach, single-image posts on LinkedIn are a must-try strategy.
Multi-Image Posts
With the ability to include up to 9 images in one LinkedIn post, your options for visual storytelling have greatly expanded.
Whether it’s showcasing product photos, event highlights, or behind-the-scenes glimpses, multi-image posts are excellent for capturing attention on LinkedIn.
Using 9 images allows you to weave a narrative and provide a comprehensive view of your work or message.
To truly stand out on LinkedIn, consider embracing multi-image posts for a more dynamic and engaging storytelling approach.
How to Create Image Posts on LinkedIn?
Creating Image Posts or adding images to your posts on LinkedIn is very easy. Click on the “Start a post” button at the top of your LinkedIn Feed. This will bring up the post creation interface.
Next, click on the “Add a photo” icon in the bottom left corner and upload your photo.
At this point, you can Edit your photo, add a Tag and Alt text. Warning, this is the last time you will be able to edit your photo. Once you publish the post, you will only be able to edit the text parts of the post but not the images.
When you’re happy with the image or images, click the “Done” button and move to the next step. Now, you will be able to add a post description and hashtags.
And that’s it! Hit “Post” and you’re done!
Benefits of Adding Images to LinkedIn Posts
Adding images to LinkedIn updates can enhance connection with your audience and boost engagement. Key benefits include:
- Images capture attention in a predominantly text-based feed.
- They break up lengthy text, making your post more visually appealing.
- Most crucially, images convey emotion and context, rendering your update more relatable and engaging.
So, when enhancing your LinkedIn posts, consider incorporating images to significantly impact engagement.
Image Upload Limitations and Recommendations on LinkedIn
When posting on LinkedIn, it’s essential to adhere to certain image guidelines:
- Maximum image size is 5MB.
- Uploaded photos can’t be resized or edited.
- Low resolution or small photos may look poor in quality.
- LinkedIn suggests images be at least 552 pixels wide and 276 pixels high.
- Frame ratio ranges from 3:1 to 2:3. Images outside this range are automatically centered and cropped.
- Supported file types: JPEG and PNG.
LinkedIn Image Post Best Practices
In LinkedIn’s crowded space, ensure your images stand out:
- LinkedIn advises using images of at least 1200×627 pixels for clarity on high-resolution screens.
- Avoid text overlays, as they can be hard to read on smaller devices.
- Create clean, concise visuals that quickly and effectively communicate your message.
- Avoid sensitive issue depictions in images.
- Keep your image caption brief, ideally under 100 characters.
- Ensure photos are relevant to your post content.
- Choose images that are positive and upbeat, aligning with the emotion you wish to evoke.
FAQs
Q: Do posts with images perform better?
A: Yes, posts with images receive 2X more engagement than text-only posts on LinkedIn.
Q: Why can’t I post images in LinkedIn?
A: Ensure your image is 5MB or smaller and in JPEG or PNG format to meet LinkedIn’s file size and type requirements.
Q: What size should an image be for a LinkedIn post?
A: LinkedIn suggests 1200×627 pixels, but other sizes within limits are acceptable.
Q: How do I edit LinkedIn image posts?
A: To edit a post, click “More” then “Edit post.” Note: You can only edit the text, not images, after publishing.
Q: Can I post a picture with a link?
A: Images cannot contain links on LinkedIn. Add links in the post description instead.
Q: Can I download or save images from LinkedIn?
A: Yes, right-click and select “Save image as…” to download an image.
Q: Will LinkedIn notify me if users download images from my posts?
A: No, there are no notifications for image downloads by other users.
Q: Should I upload JPEG or PNG photos on LinkedIn?
A: PNG is preferred for its higher image quality compared to JPEG.
Q: Does LinkedIn support GIFs?
A: No, but MP4 videos under 15 seconds auto-play and loop, similar to GIFs.