On-Page SEO Service
SEO Audit and Strategy Development
Content Quality and Relevance: Ensure content is relevant, unique, and offers value, assessing how it renders on various devices and its user experience (UX).
Keyword Optimization: Integrate primary and LSI (Latent Semantic Indexing) keywords appropriately in content, titles, and meta descriptions to avoid keyword cannibalization and stuffing.
Metadata Optimization: Optimize meta titles and descriptions for uniqueness and relevance. Ensure title tags accurately signal the site’s content to search engines.
Technical SEO Enhancements
Site Structure and URL Optimization: Ensure clear, straightforward URLs and use breadcrumb trails for easy navigation. Avoid dynamic URLs and unnecessary special characters.
Internal and External Linking: Identify and implement internal linking opportunities to improve site navigation and distribute page authority. Evaluate external link quality and relevance.
Mobile Optimization: Ensure the site is fully optimized for mobile devices, considering Google’s mobile-first indexing.
Page Speed and Site Performance: Address site speed and ensure all content loads properly across devices and browsers. Utilize Google’s Core Web Vitals as a performance metric.
Advanced SEO Techniques
Duplicate Content Resolution: Identify and resolve instances of duplicate content to maintain SEO value.
Structured Data & Schema Markup: Implement structured data and schema markup to enhance indexing and visibility in search results.
Security and Error Handling: Monitor site uptime, resolve 404 errors, and ensure site security through HTTPS.
Continuous Improvement and Reporting
Iterative Optimization: Adopt an iterative approach to on-page SEO, continuously analyzing and refining strategies based on performance metrics.
Regular Reporting: Provide regular updates and comprehensive reporting on SEO performance, including keyword rankings, traffic growth, and goal achievement.