On-Page SEO Services for B2B Companies
Get proven on-page SEO strategies that are working for our B2B clients in both traditional and AI search.
Why Our Approach to On-Page SEO is ROI-Positive for B2B Companies
Bottom-of-the-Funnel Content Strategy
When you try to target everyone with a page, you target no one. We produce content that speaks directly to buyer personas representing your ideal customers. Through experience, we’ve learned what actually works for B2B: case studies that prove results, direct competitor comparisons, content that emphasizes benefits over features, specific solutions rather than generic advice, and claims backed by real proof – case studies, scientific research, concrete examples, and hard statistics.
Backlinks are expensive these days, and link building agencies love taking advantage of B2B companies – selling you links that often don’t benefit you as much as promised and sometimes even hurt your website. We specialize in producing linkable assets that attract backlinks organically, completely free. With this strategy, we deliver thousands of dollars in value to every B2B client month after month from content they paid for just once. When competition is fierce and you need some paid links, we’ll vet them to ensure you get what you’re paying for.
Cost-Effective Authority Building
Site-Wide Conversion Optimization
B2B sales processes are complex enough without your website adding extra obstacles in the form of poor conversion optimization. We’ll systematically review your existing content and suggest CRO improvements, and we never miss an opportunity to add CTAs where they make sense in the content we produce for you.
From accidentally no-indexing pages to letting valuable backlinks point to 404s (sending that link equity to oblivion instead of your working pages) – we’ve seen it all. We’ll keep your site running like a well-oiled machine from the technical SEO perspective.
Technical SEO Fixes and Optimization
Our Comprehensive Approach will make your on-page SEO on-point
Most B2B businesses are sitting on a goldmine of quick SEO wins they’ve never touched. We fix the dozen+ on-page factors that separate page-one rankings from page-two obscurity:
Some technical SEO issues are so severe, you could do everything else perfectly and still watch competitors outrank you. We find and fix them.
We analyze your site architecture and propose only the improvements worth your time and budget – no restructuring for restructuring’s sake.
Your landing pages get traffic but not conversions? We’ll diagnose what’s broken and show you exactly how to turn more visitors into customers.
Most sites mess up internal linking, leaving ranking power on the table. We make sure you’re squeezing every drop of value from this powerful tool.
We map out (or create) content that speaks to your customers at every stage—from “just browsing” to “ready to buy now.”
Same rankings, more traffic. We optimize your titles to stand out in search results and steal clicks from competitors above you.
It’s a tiny SEO signal but 100% in our control – so why not do it? We craft descriptions that convince searchers to click your result over the competition.
We add the behind-the-scenes code that helps Google truly understand your pages – an overlooked advantage most competitors aren’t using.
Broken links annoy visitors and tell Google you don’t maintain your site. We find and fix every single one.
Like meta descriptions, image SEO is minor but manageable. We optimize every image because these small wins add up to big results.
404 errors frustrate visitors and waste Google’s time crawling dead ends. We redirect them properly so nothing goes to waste.
Mismatched search intent is an SEO killer. We align your content with what users actually want – not what you think they want.
B2B On-Page SEO Packages
Think of these as rough blueprints, not final plans. Since every SEO strategy is unique, we can build you a completely custom package that fits your exact needs. Plans evolve with you – change anything, anytime, as circumstances shift. Zero contractual obligations – you’re free to cancel whenever.
BASIC
$1000 / monthTurn your website into a lead magnet with strategic content that answers your customers’ questions and positions you as the go-to expert in your space.
What You Get:
- 2 high-quality blog posts per week (8+ monthly)
- Keyword research and topic selection for each post
- SEO-optimized headlines and meta descriptions
- Strategic internal linking to boost your key pages
- 1 hour weekly of on-page improvements to the site
- 1 monthly SEO consultation call with actionable insights
- Ongoing strategy adjustments based on results
PREMIUM
$1750 / monthAccelerate your growth with serious content velocity and hands-on optimization. Built for businesses ready to own their space in search results.
What You Get:
- 4 high-quality blog posts per week (16+ monthly)
- Keyword research and topic selection for each post
- SEO-optimized headlines and meta descriptions
- Strategic internal linking to boost your key pages
- 2 hours weekly of on-page improvements to the site
- 2 monthly SEO consultation calls with actionable insights
- Monthly written SEO report
- Ongoing strategy adjustments based on results
Consulting
$500 / monthPerfect for teams doing SEO in-house. Get the strategic expertise you need to avoid costly mistakes and maximize every hour your team invests.
What You Get:
- 2 hours of monthly consultation calls (split however you need)
- 3 hours of dedicated research monthly on your specific challenges
- Custom analysis of your current SEO situation
- Written action plan document after every call
- Clear prioritization of what to tackle first
- Algorithm update interpretations relevant to your site
What Happens in Month One
The first month is groundwork time. We need to understand your site inside-out, study your competitors, and map out the perfect content strategy. You’ll see content starting week 3, then we’re off to the races.
Week
Technical SEO audit, site structure analysis, and comprehensive competitor research to identify opportunities and pitfalls.
Week
Content audit of existing posts and pages, strategic keyword research, and topic clustering for maximum impact.
Week
Content delivery begins at our agreed pace, with each piece targeting your ideal customers strategically.
Week
Full content schedule continues as normal plus on-page improvements to boost your existing pages’ performance.
50% Money-Back Guarantee After First Month
Not thrilled after month one? Get half your money back – no questions, no hassle. Why 50% and not 100%? Simple: we run a boutique agency with fair pricing, so we can’t absorb the full cost of a month’s work. But this guarantee ensures we both have skin in the game.
Clients are Getting Real Results
227% More Google Traffic in 12 Months
This client went from struggling for visibility to considerable traffic growth – 227% more clicks from Google in one year. Plus significant growth from AI search engines like ChatGPT, Perplexity, Gemini, Claude and Microsoft Copilot.
Zagreb SEO Summit Award Winner
Turned a declining health portal into an award winner. Our SEO strategy reversed their downward spiral and earned them Best Health Website at the 2025 Zagreb SEO Summit.
$10,000 Worth of Backlinks Every Month – On Autopilot
One $1,000 investment in linkable assets now generates 30-50 quality backlinks monthly without lifting a finger. That’s $6,000-$10,000 in link value every single month – links conservatively valued at $200 per link.
AI Search Engines Now Recommend This Client
ChatGPT, Perplexity, Gemini, Claude and Microsoft Copilot actively recommend this client when users search for many of the services this client offers. First-mover advantage in AI search = capturing customers others don’t even know exist yet.
Complete Site Overhaul Delivers Record Traffic
While competitors lost traffic to algorithm updates, this Croatian real estate leader hit record numbers. Two months post-redesign and URL structure overhaul, they’re capturing more Google traffic than ever.
Finally Ranking for Pages That Make Money
After months of building topical authority with supporting content, this client’s service pages are starting to see organic visitors. Early days, but the strategy is working – their high-value pages are no longer invisible to Google.
No More Indexing Issues
Clients following our content strategy don’t struggle with indexation anymore. Quality content plus steady stream of backlinks keeps Google crawling and indexing regularly – a problem solved for everyone who implements the system.
Testimonials
“Working with Tomislav has been a great experience. His expertise in SEO and research has helped us elevate our content strategy. He collaborates seamlessly with our marketing team and works closely with leadership team to shape insightful, high-impact content ideas that adds value to our thought leadership presence. What sets Tomislav apart is the effort he puts into truly understanding our business. He even joined a demo of our product, which allows him to outline content that is not only optimized for Google and AI search engines, but also understands the value of our product to help solve our target audience’s pain points. He is very professional and takes pride in his work. His expertise has helped us improve our traffic, ranking and qualified leads. We are grateful he is part of our team.”
“For more than a year and a half, Tomislav consistently delivered high-quality content on autopilot, requiring virtually no oversight. He was always available to our team for any type of SEO advice during a complete website overhaul, and he also supported our clients with their SEO needs. Reliable, knowledgeable, and dedicated – a true asset to any team looking to grow online.”
“I’ve worked with Tomislav for nine years, and he’s been a pleasure to work with from day one.
He’s highly skilled in SEO, link building, content creation, keyword research, and all the other things that go along with online marketing.
His work has delivered outstanding results for our business.
Another great thing about Tomislav is that he stays ahead of the curve with new online marketing trends, such as AI, and how it can be used to make our online marketing strategies more efficient and deliver better results.
He’s also a genuinely great guy, very responsive, and always there to help. He’s very reliable, professional, and always has a positive attitude, which makes him a true asset, and I would 100% recommend hiring him if you’re looking to grow your online business!”“The collaboration with SEO expert Tomislav Horvat on optimizing the adiva.hr portal has been highly quality-driven, professional, and partnership-oriented.
Regular communication with very clear and concrete proposals for SEO improvements significantly facilitates the work of the ADIVA portal’s marketing team. Our partner is always available, understands the specifics of our field, and proactively provides useful, constructive guidelines for the portal’s further development through collaboration. We especially appreciate the initiative and readiness to provide support with services that have directly influenced the portal’s success.
The result of our joint work was also recognized at the SEO Summit 2025 in Zagreb, where adiva.hr won the award for Best SEO for Health Website.
We gladly recommend collaboration with Tomislav to everyone looking for an expert, engaged, and dedicated SEO partner.”
