SEO

How are Content Marketing and SEO Connected

How are Content Marketing and SEO Connected in 2022?

According to a study, 90.63% of content on the internet gets zero traffic from Google. Let’s examine how content marketing and SEO are connected and what you can do to create content that’s in the 9.37% that does. The easiest way to understand the relationship between content marketing and SEO is to start from the end and …

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Fresno Map

Top 3 SEO Companies in Fresno in 2022 – Effective, Affordable, and Reliable

Why I recommend these SEO service provides in Fresno My #1 criteria for recommending SEO services is actually looking at their Google rankings for the “money keywords.” These are keywords their business depends on when it comes to lead generation and sales. What makes you think someone can get rank#1 on Google for you if they can’t get …

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Search Volume Tools Comparison

Ultimate Search Volume Comparison: Is Your Favorite Keyword Research Tool Lying To You?

TL;DR – SEMrush was the only tool out of the five that matched with Google’s very own search volume data for all of the 80 keywords. Ubersuggest was the runner up with only 1 mismatch. Does this make these two tools superior to the other three? Possibly, but not definitively. Keep reading for more context …

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10 Benefits of Optimizing Content Around Search Intent

Marketers have been aware of the importance of search intent since 2002 and Andrei Broder’s first taxonomy of web intent. Search intent only gained in importance with the breakthroughs in the development of search algorithms. Google RankBrain algorithm has become very sophisticated when it comes to understanding the nuances of language. This means that the …

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What is Transactional Search Intent and How to Optimize for it in 2022?

Keyword research alone will only get you so far. Understanding the intent behind searches is slowly but surely taking a pivotal role when it comes to creating high-converting content. In this article, I will focus on the transactional search intent and how to optimize for it. Let’s jump in! What is search intent? Search intent …

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What is Navigational Search Intent and How to Optimize for it in 2022?

The concept of search intent has been around for almost two decades now, but it was largely ignored for a long time. Marketers have been paying more attention to it in recent years, though. In this article, you will learn what navigational search intent is and how to optimize for it. Let’s continue! What is …

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What is Search Intent and Why is it Critical to Get It Right in 2022?

Competition for the coveted first page spots on Google is getting insane these days. There’s an arms race going on between content creators. The first step in arming your content and giving it a fighting chance is getting the search intent right. Failing at this step will stop your content dead in its tracks without …

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How to Create XML Sitemap with Yoast SEO and Submit It to Google Search Console

From Google itself – “In most cases, your site will benefit from having a sitemap, and you’ll never be penalized for having one.” In other words, having a sitemap can only help your SEO efforts so there’s really no excuse not to have one. You can easily create one using the Yoast SEO WordPress plugin. Let’s …

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